Radio Mobile Apps Deliver User Engagement Beyond Just Music

June 16, 2016

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Today, over 178 million people in the U.S. own a smartphone, that’s an almost 74% market penetration (comScore). What's more, U.S. consumers download an average of 8.8 apps per month. In many ways, the latest thinking is not “mobile first,” but “mobile app first,” where transactions and interactions are taking place on apps first, rather than… Read More